WHAT IS ON-PAGE SEO?

You recently launched a new website. It’s well-designed and includes all the content you think is important. But months have passed and all you see is poor traffic numbers. Your website isn’t ranking or attracting the right kind of traffic.

What’s missing, you ask? A solid on-page SEO strategy.

On-page (or on-site) SEO refers to the process of optimising your web pages for search engines. This involves adding or modifying certai on-page SEO elements such as

Contrary to popular belief, on-page SEO optimisation is not about keyword stuffing. While keywords play a critical role, it’s imperative to create quality content that readers find engaging and valuable.

What’s more, on-page SEO optimisation is not a one-time activity. Content needs to be regularly monitored, updated, and optimised for SEO for it to rank well and attract your target audience.

  • TARGET KEYWORDS
  • QUALITY ON-PAGE CONTENT
  • TITLE TAG
  • HEADER TAGS
  • META-DESCRIPTION
  • IMAGE ALT TAG
  • URL
  • INTERNAL LINKING STRUCTURE
  • SCHEMA MARKUP

WHY DO YOU NEED ON-PAGE SEO?

There is a deluge of information available online. How do you make sure your content appears on the first page of the search engine results and gets clicks?

By investing in on-page SEO.

Considering that 68% of online experiences begin with a search engine, it’s essential to optimise your website for search egines and have a solid on-page SEO strategy. Doing this enables

  • SEARCH ENGINE ALGORITHMS TO ANALYSE YOUR CONTENT
  • USERS TO FIND YOUR CONTENT EASILY

As a result, your content ranks higher which boosts search visibility and drives organic traffic. In short: on-page SEO helps your content reach the right target audience and increases your business’ chances of attracting customers.

When done well, on-page SEO also leads to a potential increase in awareness, leads, and conversions while improving customer experience.

LITEBREW'S ON-PAGE SEO SERVICES

We know one size doesn’t fit all — here’s a look at the three on-page SEO service packages we’ve curated. Whether you’re a startup, mid-sized firm, or established business, you’re sure to find the package best suited for your SEO requirements.

SCOPE DESCRIPTION BASIC PACKAGE MIDDLE PACKAGE PREMIUM PACKAGE
*Will Optimize 1 Website Page for 1 Main Keyword *Will Optimize 5 Website Pages for 1 Main Keyword Each *Optimize 10 Pages On Your Website
*All On-Page SEO Optimization
*Permanent Improvements
Title Optimization Optimized web page titles are one of the most important on-page ranking factors
H1, H2, H3 Tags Heading & sub-heading tags that tell searchengines about yourpage's content
Meta Description A short description to help you stand out in search results & improve click-through rate
Image Alt Tags Image Alt TagsAlt image tags help search engines understand your page's content
Scheme Markup Schema markup helps search engines to better understand each page's content
SEO Frienly URL Structure Setting up the URL structure of your website helps search engines to understand your site better
Number of Pages Number of pages we will optimise for 1 5 10
Google Search Console Set Up Google Search Console (formerly Google Webmaster Tools) is a free platform for anyone with a website to monitor how Google views their site and optimize its organic presence. That includes viewing your referring domains, mobile site performance, rich search results, and highest-traffic queries and pages.
Sitemap Submission A sitemap tells Google which pages and files you think are important in your site and also provides valuable information about these files
Google My Business Listing Creation Creating a GMB account on Google makes it easy for you to promote your business and provide crucial information to your target market
Internal Linking Internal links are most useful for establishing site architecture and spreading link equity
Keywords Researched Provide us with a list of niche-related keywords to research and we'll provide a report on which to target for maximum exposure 3 10 30
Platforms WordPress, Squarespace, HubSpot, Shopify, BigCommerce

HOW IT WORKS

REQUEST

Let us know the kind of content you want us to create, existing content thatneeds to beoptimised, or simply tell us your goals and we’ll get backto you with suggestions.

REVIEW

We’ll do comprehensive research and suggest potential topic ideas. You can then review those topics and share your feedback.

RELAX

Once the topic has been approved, sit back and relax. Our team will write the article and deliver it on the agreed deadline. On approval, we’ll post the article from your channel.

RANK

The work is done. Now, watch your content perform well on search engines and attract relevant traffic.

FAQ

You will need to share the following information for us to get started:

  • Website’s domain name
  • Type of content you would like us to create
  • Length of the content

You can also share these details in case you have them:

  • Content goals
  • Buyer (or user) persona documents
  • Keywords your website is currently ranking and converting for
  • Most frequently asked questions by your customers
  • List of competitors
  • Any topic ideas you have in mind

Once you share this information, our team will do comprehensive keyword research and competitor analysis to come up with keyword suggestions and topic ideas.

We shortlist content topics after doing keyword research, industry research, and competitor analysis. The idea is to select a set of topics that would be relevant to your audience, have the potential to drive traffic, and be in line with your content or business goals.

Yes, you have the final say when it comes to approving topics. We won’t proceed to the next stage without your approval or feedback.

While we are confident about our team’s writing skills, if you want edits to be made, you can let us know the specifics and we’ll make the changes. Ultimately, we want you to be satisfied with the final article.

We can deliver the article in any format you like. We can also create the article on WordPress and save it as a draft for you to review.

Engaging and unique content hugely impacts the page’s ability to rank. In addition to that, the following elements also have a considerable impact on search results:

  • Title tag
  • Header tags
  • URL
  • Meta-description
  • Content length

Yes, you can share those details through the article order form.

Investing in on-site SEO and optimising your content will help you rank better for the specific keywords, leading to an increase in organic traffic and a boost in search visibility.

Content optimisation refers to the process of ensuring your content reaches your target audience and is relevant to them. We make sure your content is not only written for search engines but people too.

While optimising content for users, we look into aspects such as target audience research, search intent analysis, commonly asked questions, content freshness, and readability.

On the other hand, optimising content for search engines involves technical aspects such as keyword research, internal & external linking, adding meta titles and descriptions, and the website’s information architecture.

The goal is to strike a balance between optimising content for humans and search engines.

We aim to deliver the article within one to two weeks of receiving the payment. It also depends on the content type and length.

On-page SEO helps search engines analyse your content, helping it rank for the most relevant keywords. Apart from improving search engine rankings, it also involves writing quality content that delivers value and engages users.

It’s safe to say that, on-page SEO plays a critical role in improving your online presence while letting your audience find and derive value from your content.

As a local business, you must optimise your website pages for on-page SEO. If you fail to do that, you will be missing out on potential customers looking for services such as yours in your vicinity.

The primary step is to select location-based keywords and use them across your content. We will also help you create and optimise your Google My Business listing.

GET STARTED TODAY

Are you ready to take your first step toward affordable, streamlined, and hassle free digital marketing services?

USEFUL LINKS

CONTACT US

111 North Bridge Road,
#08-11,
Singapore 179098

info@litebrew.co

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